The time has come to start creating the design of the site :)
A few weeks ago, when this idea came into my mind, I also came up with a name. It's soo cool, it perfectly suits the essence of the site! I immediately rushed to a domain buying site and typed it in. An guess what... No one was using it! I bought it right away :P
Now to start the design, I'm in the making of the logo with that cool name :) I want to start with the logo, because I think it gives a baseline to the design. Everything on the site has to refer to the logo and the name. The feeling, the colors, the icons etc. Okay, so these are the important points that I think I should follow in the design:
Design is very important, especially when engaging people who are coming to my site for the first time. It has to be simple, yet interesting. My goal is to make it a little bit funny as well! People love having fun and I want them to have fun while they're using my site! This is the main goal! This is the secret ;)
So basically I have to communicate this fun vibe with my design.
Every action they take should be simple and easy to execute. The whole site needs to be self explanatory. Also, I have to limit the information flood as much as I can. I have to be careful not to overwhelm new users with to much information. This will be fudging difficult, because the site is really complex... I will have some sleepless nights because of that for sure :)
I want my site to stand out from the other similar purpose sites on the internet. My first trump card is fun! :) I think I don't have to explain that... The second is customizable user experince. "Uum and what the heck that means?" - Good question! It means that the User can take actions in more ways than on a regular site. I can't give you any more details now, but I will show you when the time comes :)
Be mobil :)
Another great challange will be to convert this design to a mobile application design.. Yes, there will be a mobil application as well :)
That's all for now... I will come back with ore design soon and mybe with some samples :P
Yeeey making some progress :) I'm almost ready to start developing my site :P Yesterday I took a programming lesson from my friend :) Yeah I know you think: "Omg this jerk can't even know how to develop a website." I must say: Exactly :) That is why it's an even bigger challenge for me! I loove learning new things. And eventually I have to be a little bit better in programming to make this dream come true. Because this website will be a very complex one. And it will be complex, because I want to make my future users' life easier! I would be able to start like this, and maybe even finish the site, but at the end I would regret this very badly... I would just write a messy code, which no one can follow. Imagine this: I want to hire a new programmer after my site is done, so I don't have to make updates and run the company as well. So the guy (let's name him Greg), who I want to hire, comes to my apartment. Greg says "hi" kindly, smiling. I'm shaking his hand, smiling. Next to a cup of coffee or tea or whatever, I'm expalining him how the site/company works, future plans, etc. I see lots of excitement in his face, so I'm about to show him the code, he has to work with in the next few years. I'm a bit nervous what his reaction will be, but I'm calm. My pulse is 176, but I'm rock solid... So I turn the laptop towards Greg... He's gazing it, scrolling like a beast. I begin to notice that the sweat on his forehead is starting to create a tiny drop. It starts to run down on his face. No good... A small grimace appears on his face like he's chewing a lemon with seeds in it. No good at all... After 34 seconds of lemon chewing, he looks at me and one word gets out of his mouth: "Fuuuuuuu...uuuck" And walks right out the door. So this is what I'm willing to avoid with proper preparation :)
This is all for today. Keep smiling!
Let’s discuss a few further steps along this million-mile road. At least until the point I kinda’ know what will happen :)
Sixth step: Planning
In my case we're speaking about a website. So... I was sitting in my room. All quiet. Just the neighbours don't know how to behave... And with my extreme talent in drawing, I'm making sketches about the site. They basically look like a cartoon, but I can say this is how I encrypt it. Noone can make use of it, just me!
Also, I need to plan all the features and functions of the site, and the site map. After that I will have to create the database structure plan the way I don't have to mess with it after every adjustment to the site.
Another necessary thing I did is to make a schedule for all of my tasks, which can be very useful to plan the timelines and milestones of my project.
I have to make a marketing plan as well, which I have mentioned, but that one can wait.
Of course last by not least the business plan. That will be hell a lot of fun, I must say…
Seventh step: Execution
So my plans are complete, I know exactly what I’m doing! (heh yeah.. maybe not)
This is the real working and sweating part. I need to develop the website. I’m not an experienced developer, but enthusiasm beats everything! So building the site… I decided to do the server side programming with C#, so that will be a challenge for me :) Oh and the design. That’s my favourite part! That’s when the artist comes out of me! Just like when drawing the sketches of the site :) No, actually I’m better at design with photoshop and stuff, than bare-hand drawing.
After the site is done, I have to hire someone to do develop the mobile application(s). Yes! there will be some apps here!
Eighth step: Marketing
After everything is in place, and ready to be thrown out to the web, I need to execute the carefully-planned go-live strategy. This will be a kind of website, which if not used by thousands in the first week, it’s doomed. So until I have a very solid belief that my marketing system will do the job, I can’t launch the website.
Ninth step: Growth
It’s easy: Grow! :)
I hope you enjoyed this little article, I will write about each step in more detail of course when I get to them.
Live and keep smilin’!
This little wirting will be about how to plan the start of my startup.
So let's get straight to the business:
For first step, I need an idea.
An idea of a solution that either solves something, or fills a big whole and generates demand. In my case we can consider this done.
Okay, so I can rest a little now then...
Sweet baby Jesus, what?? Rest? Nooo way! This was the easy part...
Second step: Write it down!
I'm a little bit paranoid, so when I realized that this is a freakingly super awesome idea, I started to think how can I protect it. Of course I can't protect it by patent, but I can write an invetor's log with dates, signatures, witnesses. And if you write everything down, it's a lot easier to see the big picture and also a lot of new ideas are coming to your mind.
Third step: The customer
Who will be my customer? Can I give them what they want? A lot of startups fail because they create their solution from thier own perspective. Not from a customer's. I need to ask myself: What my customers will do with my site? How will they use it? But even before that... I have to answer my first question: Who will be my customer? The end user or the advertizer? Both... I have to fullfill the needs of both party, and that could be difficult. They're driven by different goals, so those goals can contradict with each other. I have to find some kind of balance.
After I know who will be my customer, I will need a plan on how to get them. I need them to be aware of my site/product. So I'm already witing my marketing plan, even before I typed a single caracter in the code of my site. Actually I have already started to execute something from my marketing plan, but we will speak about that later...
Fourth step: I don't like number 4, so Imma skip this.
Fifth step: Partners
So after we have succesfully skipped step four, we need to find partners and stuff.
In my first post, I said that I have to decide how I want to go forward with the web programming. At this point I don't have a potential partner. Although I would be insterested in one, but haven't found anyone yet. But it's really hard to find a partner. You have to know each other well, trust each other, have the same enthusiasm, etc. So maybe I could go to a big company. This seems a very good option. I think my idea is good enough, if I'm persistent, they will be interested. But there's always a but :) I'm not really in a good position geographically. It would be pretty difficult and expensive to try my luck in the USA and maybe come home without a result.
The third option is to basically hire someone. But I don't want to pay someone for this, I'd rather do it myself, even if it takes longer :) So that's where I'm at now. I will do everything myself until I find someone who's worthy to partner with :)
Part two coming soon...
All the best,
P.S.: Feel free to link any good articles on web startups.